Once upon a time, Black Friday offered a single day of the best deals all year long. Now, of course, Black Friday is simply the focus point in a season of holiday discounts. This period of righteous deals not only stretches forward to Cyber Monday, but also backward through November, as more brands take advantage of the flexibility offered by e-commerce.

That means ever more opportunities for sales sleuthing across the infinite real estate of the World Wide Web. If that sounds like a lot of work — it is. Luckily, you have your friendly neighborhood GearJunkies to do the heavy lifting for you. So say hello to our guide to the best outdoor gear deals for Black Friday.

Many sales are already live, and we’ll regularly add to this list as the month progresses.

Early Black Friday Deals Happening Now

Outdoor Gear Deals

Apparel Deals

Cycling Deals

Watersports Deals

Misc. Gear Deals

Featured Deals

Arms of Andes: Up to 50% Off

You can support a Peruvian business — and get some sweet alpaca gear — in this early sale from Arms of Andes. You can get socks and arm warmers for 50% off, with other steep discounts on sweaters, hoodies, and more.

A standout deal would be these cozy-looking Alpaca Wool Arm Sleeves, currently half-price at $40.

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ROKA Eyewear: Up to 40% Off

If you’re in need of some quality shades, it’ll be hard to improve much on this month-long Black Friday deal from ROKA Eyewear. Find plenty of eyeglasses and sunglasses for up to 40% off.

That includes the Oslo Sunglasses shown above, which come in a variety of lens styles, and currently cost $165 after a 40% discount.

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MOD Bikes: Up to 50% Off

MOD BIKES is reducing prices on its many electric bike models — even the super-cool MOD Easy SideCar. Add some Black Friday discounts this month, and you’ve got some seriously great prices for quality e-bikes.

You can snag a throwback to the days of sidecars with the MOD Easy SideCar, saving $900 with a price drop to $3,500. Surprisingly, the discount even includes the new MOD Easy SideCar Sahara, which has an undeniable Indiana Jones vibe.

At the other end of the price spectrum, the MOD Berlin, MOD Cargo, and MOD City+ have all been discounted to $1,800. These offers are available from Nov. 1 to Dec. 1 — or while supplies last, the brand said.

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DOD Outdoors: Up to 50% Off

I could ask if this is the coolest tent ever — but for me, that’s obviously a rhetorical question.

This is the “absolute favorite” of the DOD team for music festival weekends, for reasons that should be self-evident. At 50% off, you can camp like Super Mario in the Kinoko Mushroom Tent, which is tailor-made for hanging out with a group of friends.

But there’s lots of cool gear to choose from on the DOD Outdoors site, which also has great Black Friday deals on camping chairs, folding wagons, cooking equipment, and more.

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Leatherman: Up to 60% Off

Rejoice, knife lovers! From Nov. 1 to Dec. 5, Leatherman is offering 50% off customizations on its multitools, including the premium ARC and the best-selling Wave+, which we think is one of the Best Multitools of 2024.

Customers can add personalized engravings, unique designs, and fun patterns for a one-of-a-kind holiday gift. Shoppers can even upload their own artwork to personalize a Leatherman tool.

But if you’re interested in non-custom tools — there are sale options for you, too. Check out the sale page to find multitools up to 60% off.

Custom Options

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Xtracycle: Save $1,300

From now until Nov. 18, Xtracycle is offering up to $1,350 in savings on its flagship electric cargo bikes, the Swoop, RFA, and Stoker, in time for Black Friday. The Swoop, priced at $4,500, includes a $500 discount, a free Everyday Rider Bundle of accessories (valued at $650), and free shipping and local assembly (a $200 value). That brings the total savings to $1,350.

The Swoop, ideal for families, has a step-thru frame and balanced geometry. The Class 3 Swoop comes equipped with a Shimano EP6 mid-drive motor and can accommodate two kid seats.

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2XU: Up to 70% Off

In what the brand is calling a “Sales Frenzy,” outdoor retailer 2XU is selling loads of new apparel at incredibly steep discounts (30-70% off).

One of the best deals has to be the Form Bodysuit, currently selling for just $40 after a whopping 70% off.

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Hunt Bike Wheels: Up to 35% Off

All month, you can save up to 35% on select road, gravel, and mountain bike wheelsets from Hunt Bike Wheels.

With a 35% discount, the HUNT 44 Aerodynamicist Carbon Disc Wheelset sells for just under $900 — not too shabby for a brand-new set of killer road wheels.

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Black Friday FAQ

1. What can I do to make the most of Black Friday?

Get ready now! Start making a list of the items you want. (It’s also helpful to set a budget to avoid overspending.) Research the normal MSRP prices of your favored gear to identify the best deals. If there’s a specific brand that you love, visit its website to sign up for deal alerts via email or text message.

2. What is the best time to shop for Black Friday deals?

While Black Friday itself is the big day, many retailers begin their sales earlier — as this guide illustrates. So you can start shopping online as soon as deals go live to snag the best stuff before it sells out. As for in-store shopping: Arrive early in the morning to get your preferred item before it sells out.

3. Can I find online Black Friday deals as good as in-store sales?

Yes, online deals can be just as awesome as in-store deals — sometimes even better. Retailers now love to churn out online-only promotions, often with discount codes. Perhaps more importantly, shopping online saves time and avoids crowds.

4. How can I avoid scams or misleading deals during Black Friday?

Always shop from reputable retailers and check for secure payment methods. Watch out for deals that seem too good to be true, and check reviews. It’s also a good idea to double-check the product details, as this will sometimes reveal the product is not exactly what it seems at first glance.

5. What are some additional strategies to save even more during Black Friday?

Keep your eyes open for coupons, cashback apps, and loyalty programs. Look out for bundles, as many retailers offer discounts when you buy multiple items, especially on Black Friday. Finally, keep an eye on return policies to make sure you can easily return or exchange items if needed. When you’re buying online, it’s always good to make sure you can return something that doesn’t work out.